Vertbaudet (Mirakl) - Attributes - Promotions and sales

To set up special offers, sales, or commercial operations, fill in the following attributes:

• "price": strike-through price of your product (original price). If your product is not discounted, this attribute must be filled in with your usual selling price.
• "discount-price": discounted price of your product.
• "discount-start-date" (mandatory if a discounted price is sent): the date on which your promotion/sale begins. If you fill in this attribute and the "discount-price" attribute, the promotion will only begin on the date provided. ISO 8601 UTC format.
• "discount-end-date" (mandatory if a discounted price is sent): the date on which your promotion/sale ends. If you fill in this attribute and the "discount-price" attribute, the promotion will stop on the date provided.
  ISO 8601 UTC format.
• "fr-commercial-operation" / "de-commercial-operation": the commercial operation type (Black-Friday, Jours-Oh, Mois-Bebe, etc.).

Commercial Operations & Events 2026

1. Black Friday 2026

The promotional campaigns for Black Friday 2026 will take place on the following dates:

• France (VBFR): 20 November – 6 December 2026.
• Germany (VBDE): 18 November – 2 December 2026.

Applicable Conditions:

• Minimum Discount Rate: -10%
•   The reference price must correspond to the lowest price applied during the 30 days prior to the discount.

Expected values in your Offer feed:

2. Summer Sales 2026

• Summer Sales will take place from June 24 to July 21, 2026
  Expected values: "fr-commercial-operation": Soldes (capital "S" required)
  discount-start-date[channel=VBFR]: 2026-06-24T03:00:00Z
  discount-end-date[channel=VBFR]: 2026-07-22T01:01:00Z

Minimum Discount Rate: -10%

Multi-country settings

The countries where you wish to publish your products must be activated in your Mirakl back-office.

• If you're publishing your products in one country only (and you have one active channel in your Mirakl back-office), use the following attributes:

"price", "discount-price", "discount-start-date" and "discount-end-date" for your promotions.

• If you're publishing in several countries (and you have several active channels in your Mirakl back-office), you have to fill in the offer attributes specific to each country, containing "channel=XX".

For example for the French market, fill in "FR" offer attributes:

• "price[channel=VBFR]"
• "discount-price[channel=VBFR]"
• "discount-start-date[channel=VBFR]" (mandatory if a discounted price is sent)
• "discount-end-date[channel=VBFR]" (mandatory if a discounted price is sent)

For example for the German market, fill in "DE" offer attributes:

• "price[channel=VBDE]"
• "discount-price[channel=VBDE]"
• "discount-start-date[channel=VBDE]" (mandatory if a discounted price is sent)
• "discount-end-date[channel=VBDE]" (mandatory if a discounted price is sent)

When publishing across several countries on the marketplace, the offer quantity is shared and cannot be customised separately for each country.