Configure a channel

Below you will find the different steps, you will need to follow, in order to configure your channel and optimise your products with Lengow each day. For more details concerning the different steps, consult the "Channel Guides" available from our Help Center.

1. Choose and add a channel

2. Select the catalogue to use for this channel. We recommend defining a Segment within this catalogue to only configure and send the products you want to publish on this channel.

3. Configure your channel 

4. Optimise the catalogue on a daily basis = best practice

5. Optimise your profitability (only for channels functioning with cost per click (CPC) or cost per action (CPA))

6. Manage your orders (Only for marketplaces)

7. Follow the delete/unpublish a product process

8. To stop a catalogue's publication on a channel, follow our advice

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