Contact Auchan to know if you are eligible to sell your products on their website.
To distribute your products on Auchan, check that your products catalogue contains the data normally required by Lengow.
Add a channel catalogue
Add an Auchan channel catalogue in your Lengow account.
We recommend defining a Segment within your product catalogue to only configure and send the products you want to publish on this channel.
Map Categories
Map your categories with Auchan's through "Categories mapping".
Complete Attributes mapping
map your products catalogue fields with the fields requested by the channel, based on field definition. If necessary, enter hard values, use functions and/or adapt the values by creating rules. For fields with valid values, select the suggested value or map with your products catalogue values.
If a value is missing in the drop-down menu, please contact your Auchan account manager and ask for the creation of the concerned value.
Some fields are mandatory and must be completed for your products to be created or updated. Other fields are optional but Auchan recommends you fill them in to improve your products visibility.
Some special features for Auchan:
1. Set up your special offers/sales/Black Friday
To set up special offers/sales/black friday, fill in the following fields:
- "price": strikethrough price of your product (original price). If your product is not discounted, this field must be filled in with your usual selling price.
- "price_type": fill in with the value "STD".
- "discount-price": discounted price of your product.
- "discount-start-date" (optional): the date on which your promotion/sale begins. If you fill in this field and the "discount_price" field, the promotion will only begin on the date provided. Format: yyyy-mm-dd
- "discount-end-date" (optional): the date on which your promotion/sale ends. If you fill in this field and the "discount_price" field, the promotion will stop on the date provided. Format: yyyy-mm-dd
Filling in "discount-start-date" and "discount-end-date" will display the strikethrough price along with discount price on Auchan website.
If both fields are left empty, only discount price will be displayed.
Make sure to complete them in order to catch internet user interest!
Sales specificities
- Auchan is asking to receive "manually" your sales offers listing to check them at least 10 days before the start date.
- Make sure you send through Lengow your catalogue including on sales offers maximum 24hrs before the start date.
Contact your Auchan account manager for more information.
Auchan expects to receive your Black Friday prices before 10:00 pm the day before the operation.
2. Delivery method and costs
Shipping costs and delivery methods are defined by the channel. Contact it to obtain the table of costs.
2.1 Delivery methods
Select delivery methods in your channel back office.
2.2 Shipping costs
Please note that each product is linked to a logistics category. The shipping costs are calculated on the basis of:
- the delivery method linked to the product
- the logistics category linked to the product
For the logistics category, you may choose between several options:
Keep the logistics category assigned by default by the channel. In that case, no action needs to be taken by you in Lengow.
OR
Change the logistics category assigned by default by the channel. In that case, fill in the field "logistic_class" (contact your channel account manager to obtain the list of authorised values).
3. Variation values
To manage your variations, fill in the following fields for child products :
- parentssku: parent identifier (a common identifier for all the variations of a product).
- declinable: enter the value "0" for child or simple products (product without variations). This data is mandatory for all products.
- colour: product color.
- size: product size.
- parentssku: parent identifier (a common identifier for all the variations of a product).
- merchantSku (must be unique)
- declinable: enter the value "1"
- name: product label, which must not contain any mention of size or color.
- mainPicture (the main product image)
- description (long product description)
- weight (product weight): if you do not have the information, you can enter 1
- alcohol (alcohol tax): enter 1 if applicable on the product, 0 otherwise
- tvLicenseFee (TV license fee): enter 1 if applicable on the product, 0 otherwise
- No EAN, no price
4. VAT legislation
In Lengow, fill in the shippingfrom attribute at the Attributes mapping step (create a Rule if needed) to specify shipping country per product or group of products.
5. Extended Producer Responsibility (EPR)
If you sell products covered by the Extended Producer Responsibility (EPR) scheme, add the marketer identifiers to your Mirakl back office, in the “Circular Economy” tab.
Manage your Exclusions
No specific exclusions are required for this channel.
Preview your data
Check the data you are about to send to the channel at the "Preview" step.
Configure your Options
Configure options before sending your products catalogue to the channel.
Mirakl_storeid : Enter here your Mirakl store identifier
More about Mirakl Authentication System
Launch the channel catalogue
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Two distinct feeds are sent to the channel through API:
- Product Feed: enables the integration and creation of products. It is sent to the channel once a day.
- Offer Feed: enables the update of prices, stock, etc. It is sent to the channel every hours.
Read Channels reports
Read product and offer Channels reports to check that your products are properly configured, either at product creation level (product feed) or updates (offer feed). These reports list only items which were rejected by the channel. For each product in error, the channel specifies the reason for the rejection.
Product and offer Channels reports are available and downloadable from:
- Lengow: "Channel" tab > select "name of the channel" > click on "Activity"
- Your Channel Mirakl back office:
- Products feed report: "My Inventory" > "Import From File" > "Track product imports"
- Offers feed report : "My Inventory" > "Import From File" > "Track offer imports"
Edit a product file
- Edit "product data"
Contact your Auchan account manager to edit this data.
- Edit "offer data"
Data is automatically updated as soon as the offer feed is sent out.
Unpublish/Delete an offer
- To stop advertising an offer on Auchan, read our recommendations.
- To delete an offer from your Auchan Mirakl back office, set the quantity of the product at 0 (zero) in the "Attributes mapping" area.
Note: This channel updates stock quantities at 10 am and 3 pm. If you send the value "0" in the quantity field for a specific product, this product can not be ordered anymore but you may have to wait a few hours until the information "out of stock" appears on the product page.
Manage your Auchan orders
You can manage your orders in the Lengow platform.
1. Order retrieval
Lengow retrieves new or modified orders on the channel's website:
- Every 15 minutes
- Once a day, for new orders made or amended in the last 5 days
2. Order processing
Orders go through various statuses in Lengow while being processed.
3. Lengow/Mirakl orders Statuses
This marketplace uses common statuses of Mirakl orders.
Contact Auchan
- First contact: Florent Kerlidou fkerlidou@auchan.fr
- Auchan Support: Use the seller portal provided by Auchan.
