The marketplace Decathlon is launching a new taxonomy campaign focusing on attributes.
Before mid-June, you must complete newly mandatory attributes to ensure your products remain online.
What is changing
Decathlon is making the following changes in product attributes:Â
- The condition of the product becomes mandatory, to distinguish new and second-hand products.
- New GPSR attributes are available to provide manufacturer information (legal requirement).
- Language attributes are simplified for Belgium with the removal of nl_BE and fr_BE attributes, to keep only the fr_FR and nl_NL attributes.
- The sizes of the Apparel and Footwear categories are simplified, with fewer attributes and fewer valid values.
- Specific "Best for Sale" attributes become mandatory for certain categories (running shoes, treadmill, trampoline, etc.) to improve product visibility. The list of valid values is simplified for some attributes.
The detailed list of changes is available hereÂ
Decathlon allows merchants several weeks to adapt to the changes before the attributes become mandatory.Â
All merchants must complete the required attributes by week 24 of 2025 (09-13 June).
What you have to do in Lengow
Advice: We recommend watching the presentation video and reading the documentation provided by Decathlon about this taxonomy update.
Decathlon is planning the completion campaign from week 21 (19-23 May) to week 24 (09-13 June) of 2025.Â
The new attributes and values are already available in Lengow, but are not marked as mandatory yet.Â
The outdated ones will be removed after the completion period.
Condition
In Lengow, complete the "condition" attribute by selecting the value "new" or "returned" (for second-hand products).Â
GPSR
To comply with the General Product Safety Regulation (GPSR), you must provide to Decathlon the following information about your products through attributes available in Lengow:Â
- "GPSR - Trademark": Enter the manufacturer’s registered trade name or trademark
- "GPSR - Manufacturer's postal address": Enter the postal address of your products' manufacturers or the person responsible within the EU.
- "GPSR - Manufacturer's name": Enter the name of your products' manufacturers or the person responsible within the EU
- "GPSR - Manufacturer's email address": Enter the email address of your products' manufacturers or the person responsible within the EU.
OR the link to a contact form to send a message to the manufacturer. - "GPSR - Warning/Safety information" optional but recommended: Â One attribute per language/country. Free text to give all details about safety information.
- "GPSR - Warnings" (available soon) optional but recommended: List of values you can choose from if your product is matching one of these warnings.
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Belgium - Languages
As the nl_BE and fr_BE attributes will be deleted, ensure that the fr_FR and nl_NL text attributes are filled in if you sell in Belgium.Â
Example: "productTitle-fr_FR" and "productTitle-nl_NL"
Sizes (Apparel & Footwear)
For your products in the Apparel (bottom), Apparel (top) and Footwear (Apparel) categories, you must remap the size attributes using the new size grids.Â
Read Decathlon's instructions here
"Best for Sale" attributes
Some attributes are becoming mandatory for the following categories: Running shoes, Exercise bike, Treadmill, Trampoline, Rowing machine, Cross trainer, Stand up paddle.
In Lengow, make sure to complete the newly required attributes, detailed in Decathlon's documentation
Examples: "distance", "compatible services", "foldable", etc.
Original message
We're launching a new taxonomy campaign to create a better purchasing journey and optimize your products visibility !
To know all changes and what you'll have to do, read the following newsletter and watch our recorded presentation.
If you still have doubts, feel free to book a meeting with us !
Condition (Generic attribute)
Targeted status: MandatoryÂ
Why are we working on it?
Second hand products are more asked from our customers.
To be able to create ecommerce categories based on second life products and increase the visibility of those products.
This attribute will become mandatory
Please update your products to fit with conformity chart
More info here ->
Or watch the recording, at 7'58"
UPDATE: Sizes (Apparel & Shoes)
New attribute with cleaner list of values
New size attribute for 15 categories to:
- Limit the number of values
- Have standard values per categoryÂ
You need to remap all your products in these 15 categories
Size lists that are easier to use
More info here ->
Or watch the recording, at 8'41"
GPSR (Legal requirement)
Mandatory data for non-food products
To be GPSR compliant, we created new dedicated attributes in which you are obliged to share your Consumer Goods General Product Safety Regulation-data.
Multiple attributes will become mandatory
Please fill these attributes to be GPSR compliant
More info here->
Or watch the recording, at 10'50"
BELGIUM: Multilingual attribute simplification
Deletion of attributes to keep one per language
For Belgium, text attributes will be deleted. You can use one attribute per language (For example, 1 attribute for all French speaking channel, same with Dutch).
Make sure the right attribute is filled for your products
Only one attribute for all French and Dutch speaking countries
More info here ->
Or watch the recording, at 11'53"
Best for sales - List of attributes to fill for better online experience (Multiple categories)
Set of attributes and their values have been reworked to match best for sales information for several categories (Running shoes, Exercise bike, Treadmill, Trampoline, etc.)
Multiple attributes will become mandatory
Please fill these attributes for your products in the affected categories. Â
More info here ->
The documentation for this topic is explained in the recording, from 12'50" on
Let's meet !
You read the documentation and still have questions regarding this campaign? You can book a meeting with us!
Book a meeting here