Learn how we calculate the main indicators that you will find in the Price Intelligence platform:
| PI | Competitor price / Your price |
| PI AVG | Competitors Average Price / Retailer price |
| Min Margin | Cost price including Tax / (100-Min Margin) |
| Main KPI | AVG( ( Retailer price - MIN(Rival price) ) / MIN(Rival price) * 100 ) |
| Diff. Retailer | ( Retailer price - MIN(Rival price) ) / MIN(Rival price) * 100 |
| Diff. Brand | ( MIN(Retailer price) - MSRP ) / MSRP * 100 |
“MIN” means that if you have more than one connection with the same rival/retailer, we’ll take the cheapest.