Applicable products: Netmarkets

💡TikTok Shop - Is EAN/SKU matching possible on TikTok Shop?

TikTok Shop does NOT allow EAN matching. On TikTok, each product sent creates a listing specific to each seller. As a consequence, you cannot match your products with listings created by other merchants.

However, SKU matching is possible for products you have already created yourself on your TikTok Shop. This allows you to easily synchronize prices and stock for your existing catalog.

How to set up SKU matching

To successfully match your existing TikTok products, you must map the following attributes in Lengow:

  • seller_sku: This must exactly match the SKU already present on your TikTok Shop. Lengow relies on this exact match to find your product.
  • price.amount: Required to update your prices.
  • inventory.quantity_01: Required to update your stock levels.
  • inventory.warehouse_name_01 (Optional): Only fill this out if your stock should be sent to a specific warehouse. If left empty, Lengow automatically uses your default TikTok warehouse. 
    Note: For multi-warehouse setups, fill in the corresponding pairs of attributes (inventory.quantity_0N and inventory.warehouse_name_0N).

  Good to know: Auto-resolved attributes

Lengow will automatically recover and resolve the tiktok_product_id, tiktok_sku_id, and inventory.warehouse_id_* based on your seller_sku.

Additionally, the price.currency attribute defaults to EUR (for the FR market), so there is no need to map it if you are keeping this default.

Blocking Rule: Exact Matches and Active Status Only

For the matching to work, your TikTok products must be in an ACTIVATE status. If the product is inactive on TikTok, or if the "seller_sku" in Lengow does not perfectly match the one on TikTok, the offer synchronization will fail and no updates will be sent for that product.

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