On the left sidebar menu, access the Market Research icon and, in the drop-down menu, click on Products Explorer:
To see the list of products of a competitor, in the search bar choose the rival whose products you want to see:
How to access to the product information?
Once you have clicked on Products Explorer and selected a retailer/rival, you will see his products and different sections:
- Products: Shows you the name of the product and the number of photos (if any)
- Brand: Shows you the brand of the product
- Category: Indicates the category to which the product belongs
- ϟ: Indicates if the product is connected to your catalog
- Price: Shows product price and shipping costs
- Stock: Indicates the stock of the product
- Added: Shows when the product was added to the list
- Updated: Indicates when the information about the product was last updated
How to filter the product list?
On the right side you can filter the products by Brand or Category, and there is also a search bar where you can write the name of the product or its reference code.
You have advanced options to search the products by text, Codes/EANs, Brand, Categories. You can filter the products according to price range, if they have or not stock, the products added in a time period, and if they are connected to your catalog.
How to order and export list products?
You have the button ‘Order’ on the right side of the screen to sort the product list by price, stock, when the product was added and when the product information has been updated, in ascending or descending order.
You can export product list data in two formats: CSV or JSON. This export can be filtered with the filter option on the right side of the application.
How to see detailed information about a product?
When you click on a product, a tab will be displayed where you can clearly see different attributes of the product.
- Price: A price history is displayed if the product is connected (dotted line) and the competitor’s price is on the bar
- Shipping Cost and Delivery Info
- Product Identifiers: The codes that identify the product
- Photos: Shows available photos and their size
- Historical Data: Shows information at a precise date about the price, the stock level and if a promotion has been applied on the product