Brand analysis

From Market Research > Brand Analysis you can access a screen about the brands used by a rival/retailer by selecting it from the dropdown menu.

• Brand: Brand name
• Total Products: Number of products a retailer have of a specific brand
• Weight: Percentage of a brand over the total of the catalog
• In stock: Number of products in stock
• Out of stock: Number of products not in stock

Clicking on one of the brands will open the product list in Product Explorer showing all the products of that specific brand.