Amazon Catalogue Import allows Lengow to retrieve your product catalogue and offer data directly from Amazon Seller Central.
With this feature, your existing Amazon listings become a main catalogue in Lengow. You don’t need an e-commerce website or manual product exports to start distributing your products to other channels.
This connector is source-only: it imports data from Amazon into Lengow but does not send data back to Amazon.
How does it work?
Prerequisites & Limitations
Before setting up your Amazon Catalogue Import, please note:
- You must have an active Amazon Seller Central account
- Lengow can only access your own authorized listings
- Price and stock are retrieved for FBM sellers only - FBA inventory is not supported
- A+ Content is available only if you are Brand Registered
- No order or performance data is available
What Data Can Be Retrieved?
Lengow retrieves product data from Amazon via the Amazon Selling Partner API (SP-API).
Depending on availability, Lengow can import:
- Identifiers:
- ASIN
- SKU
- EAN
- Product content:
- Product title
- Description
- Category
- Bullet points
- Images
- Product attributes
- Localized (translated) content per Amazon country
- Offer data:
- Prices and stock for FBM sellers only (FBA inventory is not imported)
- Enhanced content:
-
A+ Content (Enhanced brand content by Amazon)
Available only for Brand Registered sellers
-
A+ Content (Enhanced brand content by Amazon)
How to add an Amazon catalogue in Lengow
Follow these steps to create a new Amazon catalogue in Lengow:
- Go to the Catalogues tab in Lengow
- Click on "Add a new Catalogue" following the usual process and select Amazon:
- Select your Amazon region (Europe or North America):
- Authorize Lengow via Amazon Seller Central (secure OAuth flow)
- Your catalogue is automatically created in Lengow using your Amazon data