Rakuten_Logo2018_2x-80.jpg

Subscribe as a professional seller to distribute your products on Rakuten (click on the "How to register?" tab to view the instructions in English).

To distribute your products on Rakuten, check that your products catalogue contains the data normally required.

Note: you don't have these values in your products catalogue? Contact the Lengow Support Team to find an alternative.

EAN Matching

Rakuten allows EAN Matching, i.e. if your products have already been created by the marketplace by another reseller, you don't need to send the "products" values usually required to create the product ad on this channel. Matching is done on the basis of the EAN code (or another type of id depending on the type of products you are selling).

For these products: 

  • Categories Matching isn't required
  • Regarding Attributes Matching, fill in attributes ending with "_advert" and marked with a red asterisk (this means they are mandatory):

mceclip0.png

  • Still in the Attributes Matching, fill in the required fields used to match the existing ad. Matching'll be done based on one of these four attributes (in the order):
    • submitterreference: Private reference (fashion and home products)
    • pid: Rakuten France product identifier (all products on Rakuten France)
    • codebarres: Barcodes (EAN, ISBN) (cultural products)
    • referencefabricant: Manufacturer's reference (high-tech products and household appliances)

Note: Rakuten does not allow EAN matching for "private" categories.

Add a channel catalogue

Add a Rakuten channel catalogue in your Lengow account.

 

Match Categories

Match your categories with Rakuten's using "Categories Matching".

Complete Attributes Matching

Match your products catalogue fields with the fields requested by the channel, based on fields definitions. If necessary, enter hard values, use functions and/or adapt the values by creating rules. For fields with valid values, select the suggested value or match with your products catalogue values.
If a value is missing, please contact your Rakuten account manager to ask for this value to be created.

Some attributes are mandatory and must be completed for your products to be created or updated. Other fields are optional but Rakuten recommends you to fill them in to improve your products visibility.

Special features for Rakuten:

1. Set up your special offers/sales

1. Create a promotional/sales campaign in Rakuten

First, create a promotional/sales campaign in your Rakuten seller account. For any question, please contact your Rakuten account manager.

 

2. Set up your promotions/sales

To manage your promotions/sales, fill in the following fields in Lengow:

  • productsCampaignId: campaign ID of the campaign created in Rakuten.
  • productsCampaignRefPrice_campaign: pre-discounted price (original price).
  • productsCampaignPrice_campaign: discounted price.
  • productsCampaignPct_campaign (optional): discount percentage (integer only). Fill in this field if you want to "overwrite" your discount percentage.

Note: do not fill in these fields if your products are not on sale.

Rakuten France

Rakuten_Logo2018_2x-80.jpg

Subscribe as a professional seller to distribute your products on Rakuten (click on the "How to register?" tab to view the instructions in English).

To distribute your products on Rakuten, check that your products catalogue contains the data normally required.

Note: you don't have these values in your products catalogue? Contact the Lengow Support Team to find an alternative.

EAN Matching

Rakuten allows EAN Matching, i.e. if your products have already been created by the marketplace by another reseller, you don't need to send the "products" values usually required to create the product ad on this channel. Matching is done on the basis of the EAN code (or another type of id depending on the type of products you are selling).

For these products: 

  • Categories Matching isn't required
  • Regarding Attributes Matching, fill in attributes ending with "_advert" and marked with a red asterisk (this means they are mandatory):

mceclip0.png

  • Still in the Attributes Matching, fill in the required fields used to match the existing ad. Matching'll be done based on one of these four attributes (in the order):
    • submitterreference: Private reference (fashion and home products)
    • pid: Rakuten France product identifier (all products on Rakuten France)
    • codebarres: Barcodes (EAN, ISBN) (cultural products)
    • referencefabricant: Manufacturer's reference (high-tech products and household appliances)

Note: Rakuten does not allow EAN matching for "private" categories.

Add a channel catalogue

Add a Rakuten channel catalogue in your Lengow account.

 

Match Categories

Match your categories with Rakuten's using "Categories Matching".

Complete Attributes Matching

Match your products catalogue fields with the fields requested by the channel, based on fields definitions. If necessary, enter hard values, use functions and/or adapt the values by creating rules. For fields with valid values, select the suggested value or match with your products catalogue values.
If a value is missing, please contact your Rakuten account manager to ask for this value to be created.

Some attributes are mandatory and must be completed for your products to be created or updated. Other fields are optional but Rakuten recommends you to fill them in to improve your products visibility.

Special features for Rakuten:

1. Set up your special offers/sales

1. Create a promotional/sales campaign in Rakuten

First, create a promotional/sales campaign in your Rakuten seller account. For any question, please contact your Rakuten account manager.

 

2. Set up your promotions/sales

To manage your promotions/sales, fill in the following fields in Lengow:

  • productsCampaignId: campaign ID of the campaign created in Rakuten.
  • productsCampaignRefPrice_campaign: pre-discounted price (original price).
  • productsCampaignPrice_campaign: discounted price.
  • productsCampaignPct_campaign (optional): discount percentage (integer only). Fill in this field if you want to "overwrite" your discount percentage.

Note: do not fill in these fields if your products are not on sale.

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