Error message
Error code 8572 - This ASIN has GTIN codes that do not match the brand associated with the ASIN. GTIN codes are reliable data used to limit duplicate products in the catalog and ensure product authenticity. We verify the authenticity of GTINs by checking the GS1 database and GTINs that do not match information in GS1 are considered invalid. We recommend obtaining your GTINs directly from GS1 (and not from other third parties selling GTIN licenses) to ensure the appropriate information is reflected in the GS1 database
What does this error mean?
Amazon's system rejects products because the GTIN (EAN/UPC) provided does not exactly match the brand registered in the official GS1 database.
How to resolve this error
1. GEPIR Verification
Go to the GS1 GEPIR site.
Enter the GTIN used in your feed.
The result must match exactly the name of the legal entity linked to your brand on Amazon.
2. Possible solutions depending on your case
| Scenario | Action to take |
|---|---|
| You are the manufacturer | Upload your GS1 certificate and make sure the company name matches that of your Amazon Seller Central account. |
| You are a reseller | Request a Letter of Authorization (LoA) from the manufacturer confirming that you are authorized to use its GTIN codes for this brand. |
| The GTIN is incorrect | Correct the "Product Identifier (barcode)" (Type and Value) attribute |
| No GTIN (Own Brand) | Request a GTIN Exemption from Amazon for this category and brand. |